As more and more truck drivers leave the industry, ways to attract and retain drivers are on the rise – better hours, better pay, career advancement – the list grows. Could an app help? Well, it may not solve the growing crisis but it could indeed make many truck drivers’ life on the road much easier and then some.
Founded in 2013, Trucker Path is a free, downloadable app that allows drivers to map out routes that show truck stops, rest areas, weigh stations and more. Easily customizable it also lets users know such things as how many parking spaces are available, availability of showers, fuel prices, Wi-Fi and ratings of facilities – all crowd-sourced according to Charlie Myers, Vice President of Business Development for Trucker Path.
Logistics Trends & Insights was invited to chat with Mr. Myers to find out what’s ahead for Trucker Path. Having raised $20 million in Series A funding only a few months ago, the company is expanding on its community of 500,000 users to create a full transportation marketplace.
One aspect of this marketplace, Truckload Board, is currently in beta with about 30,000 truckers and will likely prove quite beneficial. Expected to launch in early 2016, the service will not only be web-based but mobile as well allowing truck drivers to create a profile which in turn will be used to show loads in proximity to his location.
Further into 2016, the company is looking to expand even further by creating what Mr. Myers describes as a closed-loop marketplace product which will allow for a neutral platform for brokers to invite trusted carriers into their networks. This is a big plus because it so important to vett who one is dealing with when sourcing loads, initiating a contract and obtaining necessary insurance certificates.
In addition it will allow for such tasks as tracking shipments, check calls via phone or SMS, provide an ETA of delivery and more.
Pricing for these two additions will likely be subscription-based for the Truckload board and a transactional pricing model for the marketplace.
Described as an “Uber of Trucking” soon after it first launched, Trucker Path is looking to expand its reach in the trucking industry. Can it succeed? With a community of 500,000 truck drivers, it apparently can do so and set itself apart from a growing, crowded field.